After a 15-year Emmy award-winning, journalism career, Rafer Weigel understands the impact of storytelling. He founded his own media company, Weigel Media Group, which promotes brands through evocative storytelling. Acknowledging the trends in the industry, Rafer considers content creation as an effective marketing tool to boost your brand.
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Achieving business success is possible when you know how to value your customers and maintain communication with your contact base. As they are the ones who have first-hand experience with your products and services, their reviews are important in promoting your business. In this episode, Powerful Marketing Tips Podcast co-host Mari-Liis Vaher shares insights on how entrepreneurs can make the most of their relationships with customers by treating them right. Maintaining communication, providing quality service and products, and giving them more than what they deserve helps keep this relationship intact.
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Men and women communicate differently. Most women have negative thought patterns that affect the way they communicate, using ‘women speak’ e.g. being afraid of being assertive, not taking credit as much, staying away from saying “I” and instead use “we”, posing the statement as a question, using words that make you sound unsure (should, could …
Growing your business depends on you, but you need a team to resolve and overcome the challenges along the way. That’s why it’s best to come up with an efficient team to help you fulfill your business goals. It’s like playing a game where teamwork is essential to win and you should take the lead.
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Do you want to grow your brand and establish a visible online presence? There are plenty of ways to do that. While social media and the internet is an avenue for quality content, podcasting gives you a chance to spread your message, connect with people, gain your audience, and engage with your community. It’s also …
The problem that troubles most small business owners and marketers is that they’re really overwhelmed and frustrated about the marketing or the lack of it because it is so easy to lose sight of how all the pieces in marketing fit together. In this quick tips episode, Mari-Liis Vaher walks you through the 5-step process …
How often do you keep an eye on what your competitors are doing in their marketing? In today’s quick tips episode, Laura Kukemelk shares 4 main categories that you should regularly track: business results, website, social media, PR & media presence.It is wise to keep an eye on your competitors regularly so that you can …
If you are afraid of going on vacation because you think that your business will collapse, then you probably don’t have proper systems in place that enable you to delegate your tasks. In this quick tips episode, Mari-Liis Vaher shares 7 tips to help you become better at delegating.If you’re afraid of going on vacation …
Brainstorming methods can help you come up with creative ideas regardless of the type of problem that you’re trying to solve. In today’s quick tips episode, Laura Kukemelk shares 7 ideas for brainstorming sessions that you can either do on your own or with a team.If you are taking some time off this summer, then …
Do you struggle with having meaningful conversations and making a good first impression on the phone? Everyone wants to make a good first impression, but often they start conversations in a way that is too focused on them and not focused enough on the person they are speaking with. In today’s episode, Wendy Harris, Queen …
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