Paul Kirch is the founder of Boss Academy, an entrepreneurial accelerator success program designed to give small business leaders and entrepreneurs real business ownership success strategies. He also hosts the Boss Academy Radio podcast and is a contributor to the business learning application called Advisor.
...Marketing is a science, and turning leads into sales relies on building winning formulas. The best way to plan for the future is to assess the past. How will you know where to take action if you don’t look at the state of marketing and attention.
...Lindsay McMahon is the co-host of the All Ears English podcast, a show with over 200 million downloads. The show focuses on solving a big problem. Understanding and speaking language. Lindsay is an education entrepreneur in the field of ESL (English as a Second Language), and leveraged her experience to provide massive value to listeners.
...The 2021 Brand Trust Index revealed data showing a common thread; people are purchasing from brands they recognize. It turns out nostalgia is a thing.As a business, you need to capture that recognition through marketing by building “know, like, and trust”.
...Michelle J Raymond spent 20+ years in sales-focused roles and discovered social selling on LinkedIn around eight years ago. She founded Good Trading Co to share her experience with business owners that recognize modern B2B sales happen online!
...Podcasting is a powerful marketing tool. It’s a fantastic way of developing know, like, and trust with your ideal customer. Laura Kukemelk is the co-host of Powerful Marketing Tips podcast, and shares what were the most crucial aspects in the process of podcast creation.
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