It is crucial that every marketing material or a social media post that you put out there helps build your brand awareness and brand consistency. In today’s quick tips episode, Laura Kukemelk shows you how to use a free and simple tool by Canva.com to create beautiful designs. If possible, we recommend watching this episode on …
Have you been considering using press releases in your marketing? Press releases can be a valuable tool for getting your business out there and for helping get your message across. In today’s episode, Mickie Kennedy, Founder of eReleases, discusses best practices for writing and using press releases.Working with PR can be an amazing opportunity for …
Which social media channels should you use for your business? Where is your target audience and how can you reach them? These are some of the questions that business owners typically struggle with. In this quick tips episode, Mari-Liis Vaher talks about the most popular social media channels and shares some interesting statistics from the …
Have you been wondering how to get started with video marketing? In today’s episode, Anush Mnatsakanyan, CEO and Co-Founder at Burnwe, shares tips for how to begin your video marketing journey.Video marketing is all about strategy. First think about the goal of your video, the intended audience, and what platform you want to share it …
How to track and analyze your time spent on different tasks? In this quick tips episode, Laura Kukemelk shares her screen and shows a sample Toggl Track account. If possible, we recommend watching this episode on YouTube: https://youtu.be/toefYtxpbicProductivity and time management are popular topics not only for those who are on the professional development or self-improvement …
Have you been considering starting your own community? In today’s episode, Jill Salzman, Founder of The Founding Moms, shares tips for creating a community and establishing a fanbase. Community building is a great way to grow your business. In a community you can gather like minded individuals with similar interests and goals who, if you do …
People who have never been business owners, often assume that being a business owner means that you are rich, but let’s be honest… Most of the time, it’s the other way around. In this quick tips episode, Mari-Liis Vaher shares 5 ways to increase your income as a small business owner.How to earn more money? …
Is your marketing messaging lacking? In today’s episode Michael Stewart, Part-Time Marketing Director, shares why it is so important for sales and marketing to work hand-in-hand for optimum business success.Often sales and marketing are separate departments within a business. For marketing to be effective, certain elements of the messaging should be influenced by sales data. …
How to create a simple content plan to make planning, organizing and scheduling your content across channels consistent? In this quick tips episode, Laura Kukemelk shares a simple content plan template built in Google Sheets. If possible, we recommend watching this episode on YouTube: https://youtu.be/U7QrhDTgevk.In the previous quick tips episode, Mari-Liis shared 7 tips that …
Are you struggling to acquire and retain customers for your business? In today’s episode, Tim Peniston-Bird, Customer Acquisition and Retention Specialist and Managing Director at Orangutan, shares his tips for building customer retention programs that really work.Many businesses make the mistake of seeing relationships with their customers as purely transactional. They think they can retain …
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