AI is reshaping how marketers approach content creation. While AI can’t replace strategic thinking, it can significantly accelerate research, writing, and optimization. This post walks through the exact AI-assisted process used to create this article, showing how you can streamline your own SEO and content marketing efforts.
Table of Contents
Step-by-Step Guide: How This Blog Post Was Created Using AI
1. Topic Research with AI
A strong blog post starts with identifying the topic that aligns with audience interest and search demand.
How AI Was Used:
- ChatGPT generated a list of trending SEO topics based on recent search trends.
- SEMrush and Ahrefs were used to validate which topics had high search volume and low competition.
- Google Trends helped confirm rising interest in AI for SEO.
Takeaway for Marketers:
Use AI to quickly surface relevant, high-impact topics, but always verify using SEO tools before finalizing a subject.
2. Structuring the Blog with AI
A well-organized structure improves readability and SEO performance. AI can suggest outlines, but human refinement is key.
How AI Was Used:
- ChatGPT generated an initial blog outline based on SEO best practices.
- Surfer SEO was used to refine subheadings and content flow based on top-ranking articles.
- Competitor analysis helped identify gaps in existing content that we could improve upon.
Takeaway for Marketers:
Use AI for outlining and competitor insights, but add unique value that competitors missed.
3. Keyword Research with AI
SEO success depends on choosing the right keywords. AI tools can help find high-traffic, low-competition keywords efficiently.
How AI Was Used:
- Ahrefs and Ubersuggest identified primary and secondary keywords with low keyword difficulty (KD).
- ChatGPT generated long-tail keyword variations based on search intent.
- Google Keyword Planner validated search volumes.
Takeaway for Marketers:
Use AI to speed up keyword research, but verify data with SEO tools before finalizing.
4. Drafting the Blog Post with AI
AI can assist with content creation, but it should never fully replace human writing.
How AI Was Used:
- ChatGPT was used to generate a first draft based on the structured outline.
- Jasper AI helped refine specific sections, ensuring consistency and readability.
- Grammarly and Hemingway Editor improved readability and grammar.
Human Touch:
- Fact-checking all AI-generated content.
- Adding real-life examples and industry insights.
- Ensuring brand voice and authenticity remained intact.
Takeaway for Marketers:
AI-generated content is a starting point, but human expertise and real-world insights make it valuable.
5. Enhancing SEO with AI Tools
SEO isn’t just about keywords; content optimization is critical for ranking success.
How AI Was Used:
- Surfer SEO analyzed keyword density, structure, and readability.
- Yoast SEO ensured meta descriptions, headings, and image alt text were optimized.
- Google Search Console flagged technical SEO issues.
Takeaway for Marketers:
AI can fine-tune SEO elements, but ensure content remains reader-friendly and not just keyword-stuffed.
6. Generating AI Images for SEO
Visual content improves engagement and enhances search rankings.
How AI Was Used:
- DALL· E-generated custom blog featured image.
- Squoosh.app compressed images without losing quality.
- AI-generated alt text was added for better image SEO.
Takeaway for Marketers:
Using AI-generated visuals instead of stock images makes content more unique and engaging.
7. Final Edits & Human Refinement
AI is not perfect—final editing requires human oversight to ensure quality and credibility.
What Was Adjusted:
- Added real-world marketing examples to improve relatability.
- Ensured a natural, engaging tone that aligns with our brand voice.
- Double-checked all AI-generated facts for accuracy and credibility.
Takeaway for Marketers:
AI saves time, but human expertise ensures impact.
Final Thoughts: AI + Human Expertise = The Best Content Strategy
This post was created using AI-powered research, optimization, and drafting tools—but it was shaped, refined, and validated by human expertise.
AI accelerates the process, but human strategy drives success.
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– Author: Mari-Liis Vaher