As a business owner, you must have at least some basic networking skills as people don’t work with companies, but with people. In this quick tips episode, Mari-Liis Vaher shares the GAINSx concept (originally created by Dr. Ivan Misner) which is an acronym for six parts or ideas that you should focus on when meeting …

Marketing automation is all about building systems that help you save time in the long run! In today’s quick tips episode, Laura Kukemelk shares some examples of workflows that you could automate, as well as some automation softwares that help you free up time for strategic activities. To manage your leads and customers, you could …

How to get along with different types of people? In this quick tips episode, Mari-Liis Vaher shares the 4 main personality types according to DISC that all prefer to communicate in a slightly different way. Tune in to find out about people oriented to dominance, to influence, to processes and to relationships.People oriented to Dominance …

Lead magnet is a free item or service that is given for the purpose of gathering contact details of your leads. Why are they important and what type of lead magnets could you create? In today’s quick tips episode, Laura Kukemelk shares 7 ideas for lead magnets: templates & tools, video courses & webinars, ebooks …

It is difficult to be in a situation where you are confronted, accused, blamed or you just have a negative interaction with another person. In this quick tips episode, Mari-Liis Vaher shares the LAST technique that helps you to deal with confrontations effectively.So, to help you face these difficult situations, we share the LAST technique:L …

How to use content creation to grow a fanbase? In today’s quick tips episode, Laura Kukemelk shares the 6 steps on the Content Marketing Value Ladder: building awareness, generating interest, providing comparison, helping with evaluation, assisting purchasing, and focusing on retention. PS! If you’re looking for a framework to build your content strategy and a …

There can be a lot of dissatisfaction, anxiety, unhappiness and exhaustion in the every day life of small business owners. In this quick tips episode, Mari-Liis Vaher gives some valuable tips on ways to work on personal growth and professional development to maintain balance in your life.We see a lot of dissatisfaction around us, especially …

In marketing, there are endless channels and opportunities that you may use for your business. In today’s quick tips episode, Laura Kukemelk talks about the key aspects you should consider when choosing which marketing channels to use for your strategy.Advertising can be done on different mediums, such as TV, Radio, Outdoor, Print Media, Online Media …

TikTok has 1 billion users around the world. Naturally, many business owners are curious whether they should be on this highly popular social media platform. In this quick tips episode, Mari-Liis Vaher uncovers 5 important facts about TikTok that help you understand the platform better!We are sure that you have heard about TikTok and if …

It is crucial that every marketing material or a social media post that you put out there helps build your brand awareness and brand consistency. In today’s quick tips episode, Laura Kukemelk shows you how to use a free and simple tool by Canva.com to create beautiful designs. If possible, we recommend watching this episode on …