Meaningful Networking
Powerful Marketing Tips podcast

How To Build Trust in Business: The Art of Meaningful Networking

In our fast-paced, digitally driven world, the art of building meaningful connections often seems overshadowed by the overwhelming number of online interactions we experience daily. Many of us question how to foster genuine relationships when confronted with numerous connections that rarely transition into trust. In a recent enlightening discussion on LinkedIn Live, host Mari-Liis Vaher

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how to boost agency profitability
Powerful Marketing Tips podcast, Interviews

Why Most Marketing Efforts Fail and How to Boost Agency Profitability

Many agencies think their biggest struggle is revenue. In reality, the real challenge often lies in profitability. Without understanding their true costs and margins, agencies can fall into the trap of chasing more clients without improving their bottom line. In this episode of the Powerful Marketers podcast, Mari-Liis Vaher, co-founder of Powerful Marketers, sits down

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Powerful Marketing Tips podcast, Interviews, Marketing

How to Expand Internationally: MaiWistik Natural Skin Care Case Study

In this episode of the Powerful Marketing Tips podcast, we delve into the lesser-known ways of measuring business growth and success with our special guest, Aditya Varanasi. Aditya, who spent 14 years at PepsiCo pioneering digital media strategies for brands like Cheetos and Lay’s Stax, shares his journey from corporate America to founding his own business, Awarity, as well as key learnings that are relevant to all businesses.

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increase productivity
Quick tips, Mindset, Powerful Marketing Tips podcast, Strategy, Tips & Hacks

Increase Productivity using MIP Hour Technique

In today’s fast-paced world, it’s easy to feel overwhelmed by endless to-do lists, constant notifications, and the never-ending demands of our work and personal lives. Many of us find ourselves multitasking, thinking we’re getting more done, but instead, we’re only draining our energy and lowering our productivity. In this Powerful Marketing Tips podcast episode, Mari-Liis

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Powerful Marketing Tips podcast, Interviews, Marketing

Beyond Metrics: Measuring Business Growth

In this episode of the Powerful Marketing Tips podcast, we delve into the lesser-known ways of measuring business growth and success with our special guest, Aditya Varanasi. Aditya, who spent 14 years at PepsiCo pioneering digital media strategies for brands like Cheetos and Lay’s Stax, shares his journey from corporate America to founding his own business, Awarity, as well as key learnings that are relevant to all businesses.

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Powerful Marketing Tips podcast, Quick tips, Strategy

How To Build A Marketing Strategy

Feeling lost at sea with your marketing efforts? You’re not alone. Many businesses jump straight into action without a clear plan, leading to diluted efforts and subpar results. To reduce overwhelm and ineffectiveness in marketing, you must have a solid decision making framework. Don’t know how to get started? No worries, in this podcast episode, Mari-Liis and Laura from Powerful Marketers share the main steps that help you gain clarity and build an effective marketing strategy.

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Communication, Powerful Marketing Tips podcast

Terry Bean: How To Approach Different Behavioral Types In Sales And Marketing

Approaching different personalities in sales and marketing is crucial for success in the business world. In this podcast episode, Mari-Liis Vaher from Powerful Marketers interviews Terry Bean, an experienced leadership speaker and coach, on the importance of understanding and adapting to different behavioral types. Terry introduces the concept of the four primary drivers of behavior and shares how to recognize and leverage these drivers to effectively engage with different personality types and tailor marketing strategies to meet their needs and preferences.

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Powerful Marketing Tips podcast, Interviews, Strategy

Bob Burg & Jeff C West: Sell Without Being Pushy

Sales are a crucial part of every business, but most businesses struggle with finding the right approach. In this episode, Mari-Liis Vaher from Powerful Marketers leads the discussion on the art of selling without the aggressive tactics that often leave a bad taste in both the seller’s and buyer’s mouths. Our special guests, seasoned sales professionals Bob Burg and Jeff C West, authors of “Streetwise to Saleswise,” share their insights on creating positive sales experiences.

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Powerful Marketing Tips podcast, Interviews, Leadership

How Effective Recruitment Boosts Marketing

Employer branding is crucial for attracting top talent to a company. In fact, employer branding and marketing efforts must be aligned, as the image a company projects through its marketing directly impacts its ability to attract and retain quality employees. In this podcast episode, Mari-Liis Vaher from Powerful Marketers interviews Laura Kassin, CEO of a recruitment company Personalileidja, that specializes in helping small businesses find the right talent for their needs.

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Powerful Marketing Tips podcast, Communication, Interviews

Use Human Pattern Recognition to Build Relationships

Understanding and engaging clients is crucial for the success of any business. It involves building strong relationships with clients and prospects, fostering loyalty, and turning potential clients into long-term partners. By understanding what makes people tick and using effective communication strategies, businesses can overcome challenges in client engagement and improve productivity. In this podcast episode, Mari-Liis Vaher from Powerful Marketers interviews Alan Stevens, an international profiling and communication specialist. His expertise in human pattern recognition has made him a sought-after specialist, regularly featured in national television, radio, and the world’s press.

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