marketing busywork
Powerful Marketing Tips podcast

Stop the marketing busywork: prepare your mindset for growth

There is a pervasive feeling in the marketing industry that if we do more (send more emails, post more reels, track more metrics), we will eventually win. We treat busyness like a badge of honor. But as discussed in this special episode of the Powerful Marketing Tips podcast, constant activity is often the enemy of

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avoiding burnout
Powerful Marketing Tips podcast

Managing Holiday Promotions, Avoiding Burnout, and Planning for 2026

As the year draws to a close, marketers often feel the pressure rising from two opposing directions: the rush to launch aggressive holiday campaigns and the personal need to slow down and recharge. In this episode of the Powerful Marketing Tips podcast, co-founders Mari-Liis Vaher and Laura MartŔenkov sit down to discuss how to navigate

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Marketing on Amazon
Powerful Marketing Tips podcast

Smart Marketing on Amazon: Strategies That Actually Work

When people think about Amazon’s success, they often picture overnight wins, ā€œthree simple tricksā€, and screenshots of seven-figure months. The reality is less glamorous and much more practical. Success on Amazon today is about market fit, smart systems, and a willingness to learn by doing. In this episode of the Powerful Marketing Tips podcast, host

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Proactive Marketing Leadership
Powerful Marketing Tips podcast

Proactive Marketing Leadership (Part 2 of AI Interviewing Us)

In this episode of the Powerful Marketing Tips podcast, co-creators of Powerful Marketers, Mari-Liis Vaher and Laura MartÅ”enkov, continue answering questions generated by AI. This time, the conversation dives into marketing leadership, systems, time management, and burnout prevention. The discussion explores why ā€œbeing busyā€ is not a strategy, how to shift from reactive task-juggling to

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Why Every Marketer Needs a Crisis Plan
Powerful Marketing Tips podcast

Why Every Marketer Needs a Crisis Plan

When it comes to marketing, most of us plan for growth — not for disaster. But as Michael Kempner, Founder and CEO of MikeWorldWide (MWW), explains in his conversation with Mari-Liis Vaher on the Powerful Marketing Tips Podcast, a crisis plan isn’t a luxury. It’s essential for survival. With more than 37 years of experience

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Powerful Marketing Tips podcast

How to Build Effective Marketing Systems That Actually Work

Ever feel like you’re constantly playing catch-up with your marketing tasks, even though you’re trying really hard to stay consistent? You’re not alone. In this episode of the Powerful Marketing Tips podcast, co-founders Mari-Liis Vaher and Laura Kukemelk share how to build smarter systems that support your creativity without overwhelming you. Why Systems Help You

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personal brand on linkedin
Marketing, Powerful Marketing Tips podcast

How to build a personal brand on LinkedIn

In this vibrant LinkedIn Live session-turned-podcast, Mari-Liis Vaher, creator of Powerful Marketers, is joined by two incredible marketing and communication experts from Sweden: Mai PeksĆ©n and Mira Thimmayya. Together, they dive into the human side of personal branding—how to build your professional identity on LinkedIn in a way that actually feels like you. This conversation

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AI in Marketing
Powerful Marketing Tips podcast, Quick tips

How to Start Using AI in Marketing Without Feeling Overwhelmed

Many marketers are eager to use AI to work smarter, not harder, but often feel overwhelmed and unsure where to begin. In this episode, co-founders of Powerful Marketers, Mari-Liis Vaher and Laura Kukemelk, cut through the noise around AI in marketing. They reveal how to start small, stay strategic, and enjoy experimenting with AI tools.

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powerful marketers
Marketing, Powerful Marketing Tips podcast

The 5 Pillars of Becoming the Greatest Marketer in the World

In today’s marketing world, where burnout is high and clarity feels rare, many professionals struggle to connect daily effort with long-term impact. So, how do you rise above the noise, align your strategy with your goals, and grow without burning out? In a recent LinkedIn live session and podcast episode, co-founders of Powerful Marketers, Mari-Liis

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Next Generation Marketers
Powerful Marketing Tips podcast

Next Generation Marketers: Building a Marketing Agency at 20

In today’s fast-paced world, the concept of work is evolving. Traditional job structures are being challenged by a new wave of professionals who prioritize passion and freedom over conventional employment. In this episode of the Powerful Marketing Tips podcast, we dive into the world of next-generation marketing with two inspiring young marketers, Kirke Joost and

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