Launching a new product or service is an exciting milestone, but without a clear go-to-market (GTM) strategy, even the best ideas can fall flat. A GTM strategy is your roadmap to delivering value to customers, achieving a competitive edge, and ensuring long-term success. This guide will provide a step-by-step approach ...
The marketing world is constantly evolving, and tools like ChatGPT have become game-changers. In the company’s announcement from August 2024, it was revealed that ChatGPT now has 200 million weekly active users globally. But how can marketers harness this AI-powered tool effectively? At Powerful Marketers, we believe in working smarter, ...
Marketing isn’t just about strategies, analytics, or creativity—it’s about you. Your personality shapes how you approach problems, interact with others, and ultimately excel in your career. Understanding your marketing personality can help you tap into your strengths and find the perfect role where you’ll shine. Let’s explore what marketing personality ...
This blog is written by Mari-Liis Vaher, founder of Powerful Marketers. Mari-Liis is passionate about helping aspiring marketers break into the industry, regardless of their background or experience. With years of hands-on experience in marketing and mentoring, she shares practical advice to guide you through the challenges of starting a ...
Productivity is a critical factor of success for small and medium-sized enterprises (SMEs). Surprisingly, SMEs typically operate at about half the productivity level of larger corporations, a disproportion that is even more prominent in emerging economies. Hence, bridging this productivity gap could yield economic benefits equivalent to 5% of GDP ...
In today’s fast-paced world, it’s easy to feel overwhelmed by endless to-do lists, constant notifications, and the never-ending demands of our work and personal lives. Many of us find ourselves multitasking, thinking we’re getting more done, but instead, we’re only draining our energy and lowering our productivity. In this Powerful ...
Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]