If you’re running a small business, you already know how important it is to be seen, trusted, and chosen, especially in your neighborhood. Thatās where local marketing steps in. It’s not about big budgets or fancy campaigns; itās about making real connections with people nearby who are most likely to become your loyal customers. Whether …
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Many marketers are eager to use AI to work smarter, not harder, but often feel overwhelmed and unsure where to begin. In this episode, co-founders of Powerful Marketers, Mari-Liis Vaher and Laura Kukemelk, cut through the noise around AI in marketing. They reveal how to start small, stay strategic, and enjoy experimenting with AI tools. …
Whether you’re launching a new project, managing a team, or rolling out a company-wide initiative, one thing is certain: effective communication can make or break your success. Without a clear plan, important messages get lost, misunderstandings happen, and teams fall out of sync. Thatās where a communication plan template comes in. A communication plan template …
We’re thrilled to introduce Kelli MƤnnik, Marketing Project Manager at Tallink Hotels and a wonderful member of the Powerful Marketers Hub. With over a decade of hands-on hospitality experience across bars, restaurants, and hotels before stepping into marketing, Kelli brings a unique dual perspective. She understands the front line because sheās lived it, and is …