You, as marketer, have a wonderful profession with so much to offer inside the company, but according to polls, owners see you as unprofessional and untrustworthy. The Global Jobs Poll by HubSpot ranked the most credible jobs. Doctor ranked number one, and right at the bottom, just below Barista, and ...

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By its definition from Wikipedia confidence is: ā€œa state of being certain either that a hypothesis or prediction is correct or that a chosen course of action is the best or most effective. Confidence comes from a latin word fidere’ which means “to trust”; therefore, having self-confidence is having trust ...

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Uncertainty and anxiety can be your worst enemies. They will take away your motivation if you allow that to happen. And even though having anxiety is rather common, you may not know where your anxiety comes from. It’s worth investigating, because the more you’re aware of what causes it, the ...

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You might have the best of everything professionally: best job, best education, best ads, best team, but if the foundations of your mindset bring out issues with everybody, it doesn’t matter how good anything is. It is going to fail. Because it doesn’t matter how great your technical skills are ...

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According to the definition from the Harvard Business Review (HBR): management consists of controlling a group or a set of entities to accomplish a goal, and leadership refers to an individual’s ability to influence, motivate, and enable others to contribute toward organizational success.  This explains quite easily and straightforwardly your position ...

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We do it consciously and unconsciously every day. Done right, marketing communication can transform the worldview of your target audience. Unfortunately, this true wonder, proper communication skills, is not taught at school.Ā You really have to work with your communication literacy.Sales and marketing are all about communicating with other people on ...

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