How to enhance your success as a marketer?

As a marketer you know the importance of a marketing audit: you need to take an in-depth view to your activities to shape your marketing strategies and tactics. But do you do the same with yourself? Do you focus on commitment? Do you seek knowledge? How do you make the ...

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Self-perpetual Marketing

You may already be aware of the fact that some managers and colleagues, and the public in general are becoming more and more skeptical towards marketing. Some of them tend to put their confidence in numbers, and more ā€˜mathematicalā€™ areas of the business that don’t seem to lie. So you ...

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How to get the most out of yourself?

You, as marketer, have a wonderful profession with so much to offer inside the company, but according to polls, owners see you as unprofessional and untrustworthy. The Global Jobs Poll by HubSpot ranked the most credible jobs. Doctor ranked number one, and right at the bottom, just below Barista, and ...

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Do you trust yourself?

By its definition from Wikipedia confidence is: ā€œa state of being certain either that a hypothesis or prediction is correct or that a chosen course of action is the best or most effective. Confidence comes from a latin word fidere’ which means “to trust”; therefore, having self-confidence is having trust ...

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Where does Marketer’s Anxiety come from?

Uncertainty and anxiety can be your worst enemies. They will take away your motivation if you allow that to happen. And even though having anxiety is rather common, you may not know where your anxiety comes from. Itā€™s worth investigating, because the more youā€™re aware of what causes it, the ...

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What you call yourself is what you are

You might have the best of everything professionally: best job, best education, best ads, best team, but if the foundations of your mindset bring out issues with everybody, it doesn’t matter how good anything is. It is going to fail. Because it doesnā€™t matter how great your technical skills are ...

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