Community Member Spotlight: Laura Kassin’s insights on Marketing Challenges in Recruitment Industry

We are happy to introduce Laura Kassin, our valued Powerful Marketers Community Member! Laura is the CEO of Personalileidja, a company dedicated to helping individuals and businesses thrive through effective recruitment and meaningful marketing support. In this spotlight, Laura shares her professional journey, marketing insights, and the value she’s found

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Digital Marketing 101: 50 must-know terms for beginners

Digital marketing is a vast and ever-evolving field, and staying on top of the latest terms and concepts is essential for anyone looking to thrive in this space. Whether you’re a beginner or looking to refine your skills, understanding the core vocabulary can make a huge difference in how you

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Why You Need a Marketing Week Like This One (Especially If You’re Tired of Spinning Your Wheels)

Let’s be honest: marketing can be exhausting. You start with excitement and fresh ideas, but over time, it turns into a daily grind of to-do lists, content calendars, campaigns, and conflicting priorities. You try to keep up with trends while proving ROI and somehow staying creative and strategic. Not easy,

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Next Generation Marketers: Building a Marketing Agency at 20

In today’s fast-paced world, the concept of work is evolving. Traditional job structures are being challenged by a new wave of professionals who prioritize passion and freedom over conventional employment. In this episode of the Powerful Marketing Tips podcast, we dive into the world of next-generation marketing with two inspiring

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Product Marketing 101: The Ultimate Beginner’s Guide

Imagine you’ve just built a brilliant product. It solves a real problem, it’s intuitive to use, and your team has poured months of effort into perfecting every detail, from the design to the user experience. You know it has the potential to genuinely help people and even disrupt the market.

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Email Marketing 101: A Beginner’s Guide to Building Effective Campaigns

Email marketing is one of the most powerful and cost-effective ways to engage with your audience, nurture relationships, and drive conversions. Whether you’re a small business owner or a marketer looking to improve your strategy, understanding the basics of email marketing is key to success. In this guide, we’ll cover

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