In this episode, Mari-Liis interviews Bob Wheatley, a personal brand expert from the Brand Builders Group. The discussion revolves around building a credible personal brand and how it correlates with business success. Bob shares his experience of switching from being a professional baseball player to a personal branding expert. The episode shares insights into the …
In this episode, Mari-Liis and Laura from Powerful Marketers discuss whether companies with multiple brands should have separate social media accounts or keep everything under one umbrella. The hosts emphasize the importance of considering all aspects of content strategy before making any permanent decision about rebranding. The outcome of creating new channels depends on the target audience and the goals of the brand. The hosts advise listeners to consider several factors before making a decision that has the potential to reduce the current following.
...In this episode, Mari-Liis and Laura from Powerful Marketers discuss the common struggle of finding the right marketer for your business needs. They highlight the overwhelming nature of marketing and the need to recognize that one person cannot handle every element.
...In this episode, Mari-Liis and Laura from Powerful Marketers discuss the most effective ways to use customer feedback to grow your business. There are many ways to do it but to keep it short and simple; we will share three highly effective tips.
...Do you worry that everything will collapse when you take time off? It might be a sign of work addiction. In this episode, Mari-Liis and Laura from Powerful Marketers explore the increasing problem of work addiction in society and how technology has allowed us to be connected 24/7, essentially leading to feelings of disconnection.
...Many people see marketing as a cost, not an investment. And it is true, marketing can become expensive, especially when you try to be everywhere and target everyone. In this episode, Mari-Liis and Laura from Powerful Marketers discuss common marketing mistakes that businesses tend to make.
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